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Sr Analyst, Sales Programs Public Sector



IT, Sales & Business Development
Multiple locations
Posted on Monday, November 20, 2023

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About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

Overview of the Role
Salesforce is looking for a Sr Sales Programs Analyst to join the Salesforce Public Sector Team based in our McLean VA Hub. The Sales Programs Team is a fast paced, high impact team functioning as the pipeline business partner for our sales organization. Sales Programs incorporates a mix of Demand Generation planning/coordination/execution based on Pipeline trending analysis and participation. The role will report into the SLED Manager of Sales Programs and the scope of coverage is our SLED vertical.


  • Accountable for supporting the coordination of a best-in-class and consistent consolidated demand generation plan to meet Sales pipeline generation targets, taking into account sales leader priorities for the region
  • Create and drive programs that impact organization pipeline generation including AE Productivity and up-skilling
  • Create and maintain long range business planning tools aligned with evolving organizational priorities
  • Simplify internal communications to ensure sales leaders and sales reps are receiving the most critical, targeted information they need, when they need it
  • Ensure full engagement of sales teams in relevant demand generation actions via ongoing communication and review of results
  • Activities also include: coordination of all contributors to sales program activities; delivering briefings, continuous improvement of content, reporting on results and successes, assessing effectiveness, and recommending areas of improvement

Preferred Requirements

  • 4+ years experience in a similar programs role or sales readiness, marketing, or sales
  • Strong networking, relationship-building, communication and influencing skills
  • Strong analytical and problem solving skills and ability to prioritize
  • Strong organizational ability, experienced in planning and managing a systematic approach to demand generation through sales teams
  • Proactive, creative and innovative thinker. Must be able to generate consistently new ideas for driving and supporting divisional priorities through Sales Programs
  • Excellent verbal and written communication skills
  • Self-motivated, organized, detail-oriented, and resourceful
  • Flexibility and ability to adjust on the fly to new demands; sense of urgency
  • Background or experience working with or in the Public Sector
  • Proficiency in PowerPoint and Excel, experience an advantage
  • Degree or equivalent proven experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)


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