Business Development Manager, Energy & Corporate Groups
Steptoe & Johnson
Sales & Business Development
Washington, DC, USA
Posted on Thursday, May 4, 2023
Steptoe & Johnson LLP, a Washington, DC-based Am Law 100 law firm, is seeking a Business Development Manager to the support the Energy & Corporate Groups. Under the direction of the Director of Business Development, serves as the principal day-to-day adviser on business development and marketing activities for the energy, corporate and insolvency/restructuring practice group leaders and lawyers as well as other practices as assigned. Assists lawyers with presentations, proposals, business development planning, and tactics. Writes and edits materials for print and online communications in tandem with Marketing and Communications team members. This position works as part of a firm-wide collaborative marketing and business development team; other firm-wide and PG-specific duties as assigned.
Essential Functions
Business Development
Essential Functions
Business Development
- Meet with practice group leaders(s) and partners on a regular basis to identify and track business development opportunities with new and current clients
- Prepare customized pitch documents, presentation materials, and proposal documents
- Coordinate marketing and business development projects, as assigned; take ownership from inception through implementation
- Assist in the preparation of business development plans in conjunction with practice group chairs and Director of Business Development
- Help develop individual marketing and business development plans for key lawyers
- Monitor and report on industry trends and issues impacting key clients and practice-specific developments that offer new opportunities in the form of pitches, alerts, potential webinars, events
- Research and evaluate referral sources, sponsorship opportunities, and speaking engagements to help raise the profile of the assigned groups
- Manage the process for seeking and adding representative matters into the current system for tracking experience
- Support and utilize the firm’s CRM (client relationship management) system to track business development and client activities
- Works with lawyers, MarCom, and BD colleagues to produce communications including e-newsletters, client advisories, announcements, bios, practice descriptions
- Prepares directory submissions for Chambers, Legal 500, etc.
- Maintains appropriate website content, including regular edits to attorney bios, and development of new content
- Identifies topics and helps generate material for the Monday Marketing Minute weekly email, and other internal communications as needed
- Works with Events team to identify event opportunities and conduct appropriate BD-related follow up after the event
- Provides marketing and business development orientation for new lawyers
- Works with lawyers to gather and enter data into the firm’s Experience Database, CRM, and other department data sources (CRM, pitch tracker, etc.)
- Serves as liaison to lawyers and secretaries to build, maintain, and regularly update practice group contact lists and activities in InterAction
- Provide regular reports to supervisor on marketing/BD activities
- BA/BS required: Marketing, Public Relations, Communications, English or similar discipline preferred
- Minimum of 5-8 years of marketing experience, law firm experience required
- Excellent writer and editor capable of generating first drafts that require minimal revision
- Excellent market segmentation, targeting, positioning, and business development planning skills
- Excellent organizational, interpersonal, and team building skills
- Ability to multitask efficiently and work under tight deadlines and in stressful situations
- Superior project management skills
- Attention to detail and quality work product
- Strong communicator - persuasive speaker
- Highly motivated and collaborative; willing to take initiative
- Sound knowledge of Microsoft Office Suite and familiarity with legal database and software solutions
- Available to work office hours 9:00 a.m. – 5:30 p.m. Monday through Friday and available for evening and/or weekend work as the job requires, including regular checking of messages outside normal working hours
- Hybrid working arrangements are available for this position
- Occasional travel to other offices and events/conferences is required
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