GBBC Member Careers

Senior Communications Associate G7

World Food Programme

World Food Programme

Marketing & Communications
The Gambia
Posted on Tuesday, May 16, 2023


Title of Post: Senior Communications Associate

Type of Contract: Fixed Term (FT)

Level: G7

Unit/ Division: OCD

Duty Station Banjul, The Gambia

Duration: One year

Why work at WFP?


Make a difference, the world will notice.

We are driven by our mission to fight world hunger and feed people’s dreams of a brighter future!


Build bridges that unite people across the world. Being part of a global, diverse and

multicultural community like WFP, will continuously expose you to new ideas and



Unlock possibilities you never thought you'd find.

WFP goes anywhere it is needed and does whatever it takes to get the job done.

Join us to make a difference!

For more details about WFP contractual modality and salary, please follow this link:


WFP Gambia’s Country Strategic Plan (CSP) 2019-2021 aims to support the Government in reaching the National Development Plan (2017-2021)’s goals through investments in sectors relevant to Sustainable Development Goal 2. This CSP positions WFP as an enabler for the Government and combines direct implementation and capacity support in the enhancement of the national transition process. WFP support constitutes direct operational support, knowledge transfer and technical assistance and it contribute to WFP's Strategic Results 1, 2, 3 and 5 in line with the National Development Plan, the National Social Protection Policy and the United Nations development assistance framework for 2017–2021.

The CSP focuses on contingency plans for response to shocks (Strategic outcome 1); building the resilience of vulnerable populations through nutrition-sensitive and gender-responsive social safety nets for children in primary and early childhood education, pregnant and lactating women and girls, children under the age of 5 and livelihood support to smallholder farmers (Strategic outcomes 2, 3 and 4) and capacity strengthening to facilitate the alignment of national policies through an integrated approach to food and nutrition security that includes the school meals programme, nutrition interventions, social protection, disaster risk reduction and early-warning systems (Strategic outcome 5). Critical new focus areas will be support for development of a social protection system focused on mainstreaming the national school meals programme as a national safety net, food fortification and south south and triangular cooperation. The country office (CO) aims to streamline all planning and implementation processes to ensure alignment with corporate standards and procedures.

The purpose of this position is to perform specialized communications activities and contribute to the development of communications products/services and campaigns that maintain and enhance the visibility and reputation of WFP and supports fundraising activities.

Under the supervision of the Partnerships Officer and Head of Communications, and in collaboration with the Country Director, the Communication Associate is responsible for the below activities:

KEY RESPONSIBILITIES (not all-inclusive, nor exhaustive):

Under the supervision of the Partnerships Officer and Head of Communications, and in collaboration with the Country Director, the Communication Associate is responsible for the below activities:

  1. Produce multimedia content for use on traditional and social media platforms and networks, and printed materials, to enhance coverage and support of WFP’s activities, ensuring consistency with corporate messages and branding guidelines. This includes photos, videos, motion graphics and graphic design for printed materials.
  2. Gather new content that positions WFP strategically and for WFP communication activities in addition to coverage of events and missions. As necessary, work with WFP partners to coordinate content gathering and production of content.
  3. Manage the WFP social media platforms on a daily/regular basis- identify relevant and topical content.
  4. Manage branding, archiving, storage and distribution of audio/visual content in an organised manner to ensure easy search and retrieval for relevant individuals/units both internally and externally. Where possible automate the archives.
  5. Conduct research, on topical and suggest ideas, eg gender and gender based violence, children, youth, disabled and elderly among others, and provide coordination support to ensure the timely and effective delivery of video/film, photography and graphic design projects.
  6. Provide support, training and guidance to WFP and partner staff in basic production skills and content gathering.
  7. Distribute and promote WFP communications advocacy and marketing guidelines for staff to refer to when creating content.
  8. Support WFP’s engagement with the communities, national and local authorities, cooperating partners and UN agencies to build brand awareness; and promote community engagement to ensure that communities and authorities understand WFP’s mission and programmes;
  9. Respond to specialised queries and requests for support, using initiative and following standard processes, to ensure timely and accurate resolution of all inquiries.
  10. Ability to work effectively in a team and maintain relationships with internal and external stakeholders, in order to provide an aligned, coherent service, and to identify opportunities to collaborate/integrate processes and activities.
  11. Assist the communications team with projects, events and general administrative duties as necessary.
  12. Any other duties that may be assigned by your supervisor.


4P Theme

Capability Name

Description of the behaviour expected for the proficiency level


Understand and communicate the

Strategic Objectives

Coaches team in the most effective ways to communicate WFP’s Strategic Objectives to WFP team and partners in the field.

Be a force for positive change

Implements new methods or tools to improve team’s work processes and productivity.

Make the mission inspiring to our team

Maps team’s activities and tasks to specific successes in beneficiary communities to showcase positive impact.

Make our mission visible in everyday actions

Explains to teammates how each unit contributes to the overall WFP mission.


Look for ways to

strengthen people's


Identifies skill development opportunities such as training modules or on-the-job experiences for self, colleagues and direct reports.

Create an inclusive culture

Facilitates team building activities to build rapport in own unit.

Be a coach & provide constructive feedback

Facilitates the pairing of junior colleagues with coaches within own team.

Create an “I will”/”We will” spirit

Proactively anticipates potential challenges and develops mitigation plans to ensure that team meets goals and targets.


Encourage innovation & creative solutions

Identifies opportunities to be creative in own work and to help team be more innovative and accurate in their respective tasks and areas of work.

Focus on getting results

Monitors team’s deliverables and provides feedback to ensure outcomes are delivered consistently and accurately.

Make commitments and make good on commitments

Provides accurate guidance to team on expected responsibilities and tasks, whilst also upholding own commitment to the team.

Be Decisive

Sets an example and provides guidance to junior team members on when to escalate issues when faced with challenging issues in the workplace or in the field.


Connect and share across WFP units

Facilitates partnerships with other WFP units to accomplish missions in the field.

Build strong external partnerships

Sets an example and provides guidance to team on how to build relationships with external partners.

Be politically agile & adaptable

Articulates to colleagues or direct reports the value of contributing to other WFP teams and agency partnerships in fulfilling WFP’s goals and objectives.

Be clear about the value WFP brings to partnerships

Organizes, monitors, and prioritizes own and team’s efforts to ensure that they will fulfill the needs of internal and external partners.


Capability Name

Description of the behavior expected for the proficiency level

Media and Influencer

Relationship Management

Demonstrates ability to respond to and/or escalate needs of media and influencers within own scope of responsibility to raise the profile of WFP, build relationships and further organizational aims.

Media and Communication Expertise

Collates accurate and timely information presented in required format (i.e. written or visual materials) as well as verbally, to enable information flows and informed decision making on communications issues.

Specialized Knowledge in Communications

Demonstrates specialized knowledge of technical communications best practice. Contributes directly to the development of effective communication materials in various media through defined specialized processes and activities, which supports defined communication work plans and strategies.

Sociopolitical Contextual Understanding

Shows good understanding of the multilateral/interagency environment and the dynamics in which WFP operates to formulate recommendations to management which will inform decision making.

Communication Strategy and Planning

Demonstrates good understanding of WFP communications strategy. Effectively develops, evaluates, updates and implements tailored media and communications plans within area of responsibility which support delivery of the strategy.



  • Six (7) years work experience with at least three (3) years’ experience in production of video and photographs in a professional context.
  • Experience producing and tailoring video/photo content for different media platforms.
  • Experience within a humanitarian and/or development context (added advantage).


  • Advanced technical skills in using video and photo editing tools and software (Adobe Creative Cloud preferred)
  • Video production including filming with DSLR camera and editing
  • Photography and photo editing
  • Motion graphics and graphic design
  • Ability to work independently or collaboratively through all stages of the production process.


Education: Completion of secondary school education. A post-secondary certificate in the multimedia field is desirable.

Language: Fluency in English both oral and written.


Only Gambian nationals are eligible to apply for this position.

Applications are to be submitted and received online and in English language only.

WFP will apply a rigorous and transparent selection process including thorough assessment of technical skills to ensure the best candidates are selected for the job. Please ensure that your application contains accurate and complete information on academic qualifications, employment record and language skills.

Only shortlisted candidates will be contacted.

Deadline for submission of applications is 29 May 2023.

-------- WFP has zero tolerance for any form of discrimination ……